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HOW TO SET UP AND START A SUCCESSFUL KINYOZI BUSINESS IN KENYA

  

HOW TO SET UP AND  START A SUCCESSFUL KINYOZI BUSINESS IN KENYA

A barbershop is referred to as Kinyozi in Kenya. There is a sufficient market to build a profitable Kinyozi business in Kenya, with thousands of Kenyans visiting a Kinyozi every day.

Thousands of Kinyozi businesses, as well as linked supply chain businesses, are currently operating in the country. Not everyone who starts a business succeeds, though. 

This is because running a Kinyozi business in Kenya necessitates expertise, skills, and finance. There are dos and don'ts to running a Kinyozi, just like any other business. 

KINYOZI BUSINESS ADVANTAGES 

Ready market 

Because of the nature of the business, Kinyozi services are in high demand across the country. This makes getting clients easier without having to deal with marketing and branding issues.
At least once a month, the majority of Kenyans visit a barbershop. As a result, there is a demand. These services are also available to people of all genders and age groups, as both young and old people use them.

The majority of the consumers, though, are guys. 


Low Startup Capital 

In comparison to other capital-intensive businesses, a Kinyozi business in Kenya can be started with less money. For instance, you can start a business with as little as 100,000 shillings.
However, the initial capital has no limit because it is determined by the shop. To begin, the high-end Kinyozi might cost millions of dollars.
This minimal capital need allows newcomers with modest resources to enter the industry. It also reduces losses if the company does not break even.

If you wish to start a Kinyozi business in Kenya, consider the costs listed below. 
  • Payment for relevant licenses and Permits
  • Purchase of Equipment and Machines
  • Rent Payment
  • Cost of Power 

Doesn’t require complex skills 

You'll need some basic barbering abilities to start and run a kinyozi in Kenya. These can be obtained by enrolling in technical training at beauty schools. On-the-job training can also be obtained by learning from an experienced barber.

There are also millions more tutorials available on the internet. YouTube is one of the main platforms that provides them. 



CHALLENGES OF STARTING AND RUNNING A KINYOZI 

Poor Customer Service skills 

Kinyozi is a service business hence challenges if there is poor service to the customer. Customers are very sentimental about grooming. Without the right skills, it becomes hard to succeed in this business as customers will keep off. 


Competition 

Thousands of people have been drawn in by the convenience of beginning a business. This fosters fierce rivalry, making it difficult to make a living. The only way to win is to have the necessary talents and provide excellent customer service.
Most Kinyozi are also substantially investing in the business in order to provide comfort and enjoyment to their customers. In the end, this increases the cost of starting and running a business.

STEPS OF STARTING A KINYOZI BUSINESS IN KENYA 

ACQUIRE BASIC BARBING SKILLS 

Barbering abilities are extremely important while running a kinyozi because this is the service you will be selling to your consumers. These abilities are both inexpensive and quick to learn. One of the free ways to improve your barbering skills is to watch YouTube videos.
If you believe that learning in a classroom setting is the greatest way to learn, enroll in a short course at your local technical institute. The course will take you no more than three months to complete.
Perfection, on the other hand, will be attained through on-the-job training. 







PERFORM MARKET ADEQUATE RESEARCH 

When starting a business, conducting market research is essential. It aids in the identification of market gaps and opportunities.
It also helps you comprehend what your competitors are up to in terms of operations and profits. This understanding allows for better planning and management of expectations. This stage is critical to the company's long-term success.
One technique to conduct research is to go to an established business and speak with people who are already in the industry. You can also look for information and research on the internet. 

BUSINESS LOCATION 

A company's location can make or destroy its success. Customers can simply access your business if you choose a decent location.
Consider your budget as you choose your kinyozi venue. Varying locations have different rental rates. The average monthly rent in urban regions is 10,000-15,000 shillings, whereas identical buildings in rural areas cost 2,000–5,000 shillings.
The cost of the barber services is mainly influenced by the site fees. A haircut in a premium location such as Nairobi might cost over 1,000 shillings, whereas it is less expensive in rural areas.
It's time to seek for premises in a strategic location after you've considered your budget. Your kinyozi should be easy to find. 


GET RELEVANT CERTIFICATES AND LICENSES 

Before you begin operations, you must get specific licenses and permits. These are required, and conducting your business without them is prohibited.

The following are some of the relevant permits: 

The cost of a single business permit from the county government varies from county to county and is also dependent on the size of your business. It costs about 3,000 shillings per year for a little Kinyozi.
The Music Copyright of Kenya License (MCSK) costs 2,000 per year and is required if you wish to play music in your Kinyozi. 

SETTING UP THE KINYOZI 

After you've obtained all of the necessary permits for your business, the following step is to prepare the premises to begin receiving customers.

This entails preparing the space according to your plans and budget. Barber seats, cabinets, and entertainment devices such as a TV are all important considerations in this procedure.

Shaving machines, mirrors, and cleaning cloths are also important business equipment.

It's time to get kinyozi equipment once your shop is fully set.

The pricing for basic Kinyozi equipment is listed below. 

Barber chair- This style of chair is designed exclusively for kinyozi use. You have the option of starting with one or two seats, depending on your budget. It costs around 5,000 shillings on average. The price, however, varies depending on the quality.
Combs- These are valuable instruments that can cost up to 1,000 shillings.
Hair clippers and a shaving machine are required and frequently used in a Kinyozi. A good shaving machine costs around 5,000 shillings.
500 Shillings for hair scissors
1,500 shillings for towels, aprons, and a customer gown
2,000 shillings for water heating equipment such as a heating jug
5,000 shillings for equipment sterilizer
1,500 shillings for aftershave lotion and related hair items
500 shillings for washing basins
10,000 shillings entertainment equipment
1,000 shillings for hairstyle marketing charts 

If you don't have enough money to cover all of the above, start with the fundamentals. Once the business picks up, you can finish stocking up. 





PRICING 

When launching a business, pricing is critical. This is not a random decision, but one that is influenced by a number of factors, including 
  • Type of Customers
  • Services Offered
  • Competitors pricing
  • Cost of Operation 
Running a Kinyozi in Nairobi, for example, would be more expensive in terms of rent and permits than doing the same business in a rural areas. 



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